It’s a joke.
Ryan Giggs is, by all accounts, one of the most famous Welsh sports stars right now. But a personality?
BBC Wales’ Sports Personality of the Year was duly won by Giggsy-wiggsy last week, and is in the running for the UK version too. But, as The Times points out, he once advertised Quorn in the 1990s and was out-acted by the tofu.
UPDATE: Mr Charisma signed off his acceptance speech of the UK award with "but... yeah... thanks."